STL Plumbing Services Case Study
A Plumbing Brand Homeowners Can't Wait to Book
STL Plumbing Services Case Study
A Plumbing Brand Homeowners Can't Wait to Book
High Tide Plumbing & Gas are a growing family owned plumbing business in Maudsland on the Gold Coast, Queensland.
They have additional a staff to increase the capacity of the business with and growing online presence.
Tradie Up Marketing Goals
These is a description of the client's goals
How Plumbers Broke Free From The Referral Trap
As a plumber in , you’re sick of the constant feast-and-famine cycle. One day you’re swamped, the next you’re twiddling your thumbs, all while your competitors down the street seem to have a never-ending stream of high-paying jobs. The worst part? You have no idea how to break out of this referral trap and build a predictable pipeline of quality leads.Imagine if you could wave a magic wand and get a full calendar of profitable jobs, not just tyre-kickers. No more chasing down leads or begging for referrals. Just consistent daily bookings from customers who are ready to hire you on the spot. That’s the kind of business transformation that’s possible when you finally crack the code on digital marketing for plumbers.
Plumbers in unlock consistent daily job bookings
As a plumber in , you’re no stranger to the frustration of heavy competition in your local suburb. It feels like every time you turn around, another cut-rate operator is undercutting your prices and snatching up the jobs you used to rely on. The constant fight to stay visible and win new clients is draining your energy and eating into your profits.But what if there was a proven system to turn that around? Imagine having a full calendar of profitable jobs booked solid, not just tire-kickers. Picture being the obvious local choice in your trade, with a steady stream of high-intent leads flowing in day after day. That’s the kind of business transformation we’ve helped other plumbers achieve — and it’s what we can do for you too.
Plumbers in Lose 30+ Booked Jobs Each Month
As a plumber in Australia, you’re no stranger to the constant struggle of finding new customers. The local market is saturated, and you’re fighting an uphill battle to stand out from the competition. Your reliance on Google Ads has left you feeling like you’re constantly playing catch-up, and your slow response times are costing you valuable leads.Imagine a world where your calendar is full of profitable jobs, not just tyre-kickers. Where you’re the obvious local choice in your suburb, and your phone is ringing off the hook with high-intent customers. This isn’t just a pipe dream – it’s the reality for plumbers who have partnered with Tradie Up.
Tradie Up Marketing Timeline
Working closely with High Tide Plumbing & Gas towards success
Onboarding
With the existing website ranking on page 8 of Google Search Results we set to work on Competitor research and getting quick wins.



Website Design Presentation
We created a website design that was fast and designed for visitor conversions and the client approved.
Website Goes Live
We created all written content based on our understanding of the business, clients needs and combined this with relevant imagery and launched the new website.
Requested Website Indexing by Google And BING
Google crawled and indexed the website fast, in just a few short weeks. And the website began showing up in Google search engine results (SERPs).
Organic Website Leads REceived
This day marked the first phone calls and emails came through from the website, which was climbing the search rankings.




Own Core Services in the local area
Based on our in depth research our service location pages were ranking highly for the client’s core services in his local area.
Geographic Expansion Into nearby suburbs
Over weeks we strategically launched service pages based on the most profitable services and a expanding geographical reach.

Crash! Google algorithm update!
Google updated its algorithm and the search results and phone calls tanked! SEO was required to update the website so the new core update!
Website updated with AI Search Criteria requirements
Google’s core update reflected how users now use AI for search queries and we were rewarded with a Gemini AI Search result at the top of Google!
Relevant user content gets a warm welcome
Google updated its algorithm and the search results and phone calls tanked! SEO was required to update the website so the new core update!
rewarded with over 70 pages added to SERPS
Google’s core updatereflected how users now use AI for search queries and we were rewarded with a Gemini AI Search result at the top of Google!
Launch Google Ads Campaign
Google updated its algorithm and the search results and phone calls tanked! SEO was required to update the website so the new core update!
Increased Leads and phone calls from targeted ads
Google’s core updatereflected how users now use AI for search queries and we were rewarded with a Gemini AI Search result at the top of Google!
Tradie Up Marketing Outcomes
Partnering with High Tide Plumbing & Gas into the future...
How STL Plumbing Broke Free from the Referral Trap
Struggling to get enough high-quality plumbing jobs in your local area? Constantly battling against competitors who seem to have an endless pipeline of new customers. It’s a never-ending hustle, isn’t it?Imagine instead a steady stream of targeted, profitable plumbing enquiries every single day. A full calendar of quality jobs, not just tyre-kickers. It’s possible when you have a proven system for attracting and converting the right customers. Let’s explore how one local plumber achieved just that.
How STL Plumbing Booked 30% More Jobs in
You’re sick of missing out on high-value jobs because your competitors are always undercutting you. The race to the bottom is draining your profits and making it impossible to grow your plumbing business. You know there has to be a better way, but the thought of pouring time and money into marketing feels daunting.Imagine if you could consistently book a full calendar of profitable jobs, without having to rely on tyre-kickers or discount-hunters. What would that mean for your income, your team, and your long-term plans? The solution may be closer than you think.
Measuring the results that transformed STL Plumbing's pipeline
As a plumber in , you’re no stranger to the frustration of inconsistent lead flow. One day you’re booked out, the next you’re scrambling to fill your calendar. This unpredictable cycle of feast and famine is the bane of every tradie’s existence.Imagine a world where you never had to worry about where your next job is coming from. A world where your phone rings constantly with high-quality, pre-qualified leads that convert into profitable bookings. That’s the reality for plumbers who have mastered the art of predictable lead generation. It’s time to get a full calendar of jobs, not just tyre-kickers.
Here's What You'll Learn: